Breaking News


Circularity University is opening enrollment to 100 more companies at our Seattle campus in 2018.

The language of honor


I honor my incredible wife today.

She has humbly served more than 800 CEOs, and driven hundreds of millions in revenue in the past 7 years.

Many women and men have disrespected her along the way, attempting to take advantage of her. She uses it as fuel, and ascends from strength to strength.

Do not underestimate this woman. She is building a billion dollar plus company with dignity, with her radiant love, and without losing her light.

Rick Justus vs. a peregrine falcon


I wanted to discover who dives the fastest in free fall: A peregrine falcon -- known to be fastest animal on Earth -- or two skydivers in tandem.

To test that, a fellow daredevil in the Ukraine and I jumped out of an old war plane from 4,200m (13,779 feet).

Here's Rick Justus's morning routine--and his top productivity tip


This weekend alone, Rick Justus's HyperspaceX is scheduled to launch a new 20Y strategy (each strategic set is comprised of 12 strategies engineered and designed to save leaders 20 years). And that's just one company in the King & Justus Collection (one of the two pillars in the King & Justus business model). He's also founder and Co-CEO of 36ixty and of Circularity University, companies that advise and teach around the Circularity™ operating system (cOS). It's safe to say Justus is a productive guy — and he’s learned that how he starts and finishes his day can exponentially improve his clarity, focus, and execution—the three keys to what he calls “time travel.” Here’s a glimpse of what Justus’s morning routine looks like at the end of 2017 (He has a different vision for his morning routine in the future that more closely mimics Sir Richard Branson’s morning routine).

After getting six hours of sleep, the first thing Justus does when he wakes up at 7 a.m. is practice what he calls "strategic silence" for 25 minutes.

Next, the 45-year old entrepreneur and business icon strategically uses music to set his mood while taking a shower.

He drinks coffee, but most mornings he doesn’t eat breakfast, he says. This is Justus's daily routine.

"Focus on signal over noise. Don't waste time on stuff that doesn't get you dramatically closer to where you want to go." –Rick Justus, Founder of King & Justus

As Justus schedules his day and week, he relentlessly prioritizes and breaks his week into themed days. And that's his productivity recommendation for others, too.

"Focus on signal over noise. Don't waste time on stuff that doesn't get you dramatically closer to where you want to go," he says.

For Justus the "signal" is product development, to which he dedicates the majority of his attention, according to an interview with King & Justus co-founder, Monique Justus.

"I think a lot of people think I spend a lot of time with clients or on businessy things," says Justus. "But increasingly, my time, like 60 percent of it, is spent on engineering and design. For clarity, I spend 240 hours a month developing next-generation product. That's 60 percent of it. The founder of The Pacific Institute, Lou Tice, inspired me to be the Wizard of Oz, and I’m convinced it’s the only way we can actually solve the billion-person grand challenge we’re solving."

In his free time, Justus says he likes to spend time with his wife Monique (his best friend), parents, and family, watch movies, and play with his 5 kids.

He’s had “epic experiences” in more than 40 countries, and he and Monique, his wife and business partner, are constantly designing their future to have epic experiences throughout the entire world. “Many over the years have wanted the movie rights to my life," he says. “I’m not ready for this as I’m just getting started!”

As they say, work hard, play hard.

King & Justus to bring time travel to the real world

I wrote my first master plan when I was 15. It was a 25 year roadmap. The main reason was to explain how our actions fit into a larger picture, so that they would seem less random. It wasn't all that complicated and basically consisted of:

1.       Work with 10,000+ companies

2.       Generate billions for others

3.       Build a $250m+ company


4.       Become the best business strategist in the world

The reason I had to start off with step 1 was two-fold. First, I didn’t know anything. Second, the kind of mastery I was in pursuit of far transcended the 52 weeks x 40 hours x 5 years idea (i.e. 10,000 hours to mastery). After helping more than 17,000 CEOs and companies, I felt like I had just qualified to start. Step 2 was to prove that I wasn’t trafficking in theories and concepts, like so many do. Step 3 was before I knew that Sir Richard Branson is the only one to build 8 billion dollar companies from scratch (Hint: this will show up in Master Plan, Part III). The first three steps were idiotic and Step 4 was idiocy squared.

I accomplished the first three, and the fourth one is highly debatable, although billionaires, world leaders, and CEOs the world over have endorsed us.


Time Travel

I wrote the second master plan 5 years ago with my new bride, Monique. It was a 10 year roadmap this time, and will be from here on out. At this point, it’s no secret that Monique and I are pinning our future prospects on our unique version of time travel — technology that overlays 10x strategic sets onto the real world, and saves leaders 20 years at a time.

In short, Master Plan, Part II is:

1.       Recast our expertise, which would necessarily be time consuming

2.       Use that money to perfect the product

3.       Use that money to find our essential partners


4.       Bring time travel to the masses

For Step 1, Monique and I have busied ourselves accelerating more than 600 companies, primarily in Seattle, Washington, as we recast our expertise. We don’t sell consulting, we sell time. Every leader we’ve met ultimately yearns for more in less time. For clarity, we have chosen to spend the rest of our lives learning how best to save leaders 20 years at a time, at every level across all industries and organizational types. For Step 2, we have spent just about every waking moment perfecting the world’s most advanced management system, what we call The 12 Practices™, and delivering it in the real world. Our exponential results speak for themselves. Our research company, HyperspaceX, has created what we call The Hyperaccelerator™, a proprietary experience that takes leaders from one 10x growth inflection point to the next along what we call The Human Potential Continuum™ using 10x strategic sets based on The 12 Practices™. For Step 3, we launched a certification effort to adequately prepare essential partners for future expansion. We are on the verge of launching Step 4, the first phase of our global roll out plan. This will consume the next 5 years as we continue to do the first three steps.

We look forward to revealing Master Plan, Part III in five years. For now, we are simply focused on realizing the four steps in Master Plan, Part II. Our purpose is to save leaders 20 years at a time. Our vision is to bring time travel to the planet and beyond. Our mission—our high-level strategies as seen above—is to create and accelerate the world’s most advanced consultants, CEOs, companies, cities, and countries. It’s very real in our mind. Sustainable economies and the potential of humanity is at stake.


How to save 20 years at a time

The materials of The 12 Practices™ and HyperspaceX comprise the most powerful body of information ever assembled on people, processes and systems, rigorously refined and codified by Rick Justus through three decades of research, investigation and development. The results of that work are contained in multiple books and recorded lectures.

The Foundational books and lectures form the foundation upon which The Hyperaccelerator™ is built. In many instances, Rick gave a series of lectures immediately following the release of a new chapter to provide further explanation and insight of these milestones.

While Rick’s books contain the summaries of breakthroughs and conclusions, The 12 Practices™ provide the running day-to-day record of research and explain the thoughts, conclusions, real-world insights and proven 10x strategies that lay along the Human Potential Continuum™. In that regard, they are the complete record of his entire research, providing not only some of the most important breakthroughs in Man’s history, but the why and how Rick arrived at them.

One of the greatest advantages of a chronological study of these books and lectures is the inclusion of words and terms which were defined by Rick Justus with deep reflection and exactitude. Far beyond a mere “definition,” entire lectures are devoted to what made the breakthrough possible as well as its application to saving twenty years at a time. As a result, leaders gain a full conceptual understanding of The 12 Practices™ and HyperspaceX and grasps the subjects at a level that wouldn’t be possible otherwise.

Through a sequential study, you can progress from one 10x growth inflection point to the next and realize your full capabilities.


This is the path to saving twenty years at a time, unlocking the gates to your full potential. Follow it.

Monique Justus: 36 Things You Don't Know About Me

1. I like to create my own recipes.

2. I love being a mom.

3. I have 5 kids.

4. I was the Camp Director for 200 teenage girls.

5. I was a Cub Scout leader for 5 years.

6. I'm a Southern California native.

7. I love chocolate covered gummy bears.

8. I want to write at least one children's book.

9. I enjoy speaking to CEOs and leaders about being fully expressed in their purpose.

10. I worked with Catherine Hardwicke, Director: Twilight.

11. I was a model.

12. I've authored one anthology and one textbook for leaders. (I'm currently writing a book and another textbook for leaders.)

13. I've worked with over 600 companies.

14. Rick Justus is the love of my life.

15. I enjoy being 'stuck on stupid' on my days off. (Days off? What's that?)

16. I do more in two days than most do in four or five days.

17. I love the Olympics.

18. I love the athlete's mindset.

19. I like football, hockey, and synchronized swimming. (Lol!)

20. Cannon Beach is one of my favorite places on the planet. (Ask me why.)

21. I like to surround myself with people who want 20x more in life, business, and impact.

22. I like going to the movies.

23. Music moves me (all genres).

24. My dad was in Roots and Dukes of Hazard.

25. I directed and produced The Grinch Who Stole Christmas.

26. I'm obsessively committed to reshaping the global economy.

27. I am the youngest of four sisters.

28. I embarrassed myself the first time I went surfing when my surfboard hit me in the head because I was trying to impress a guy.

29. I love this country and all human beings.

30. Some day I may create packaging that doesn't make any noise for use at movie theaters, globally. (This is a pet peeve of mine.)

31. I love to travel.

32. Costco in Tijuana changed my life.

33. I want to be, do, have, and give more.

34. I want to try snowboarding.

35. My favorite childhood memory: mom making homemade chicken soup when I was sick.

36. I'm addicted to bubble baths.


Rick Justus: 36 Things You Don't Know About Me

I married the love of my life October 15th, 2016. My Dad married us.

I married the love of my life October 15th, 2016. My Dad married us.

1. I love Peanut M&M’S. When I was a kid, my mom and dad would pour a big bag of Peanut M&M’S into a glass bowl for the family from their bedroom. I still associate that sound as the sound of heaven.

2. I’m a total entrepreneur, although that’s a poorly kept secret.

3. Since I was 14, Aung San Suu Kyi has been one of my greatest heroes. Since she is no longer under house arrest, I have a chance to meet her. I will cry when I do. (Aung San Suu Kyi is a Burmese social democratic stateswoman, politician, diplomat and author who serves as the First and incumbent State Counsellor and Leader of the National League for Democracy. She is also the first female Minister of Foreign Affairs of Myanmar and the Minister of President’s Office in President Htin Kyaw’s Cabinet.)

4. I officiated weddings for more than 1,800 couples in Japan.

5. When I proposed to Monique, she exclaimed, “This is better than a Hallmark movie!” Luckily, this was after she said yes.

6. I was living in Japan when the Kobe earthquake happened, and received a police escort three times during our disaster relief efforts.

7. As founder of 36ixty, I have been to 40 countries and know how many speeches I’ve made, organizations I’ve helped, people I’ve interviewed, and billions generated. (Yes, somebody counted! I should also mention that my mentors taught me to count.)

8. My mom and dad, Rick and Connie Justus, were Christian missionaries in Japan for 30 years. My many siblings and I helped out.

9. I’m the second oldest, and oldest son, of 11 children. (Yes, you read that right!)

10. In between building an empire and constant research, I like to relax by playing the piano.

11. I got lost in the Everest Region of the Himalayas and survived.

12. I hosted an investor meeting on a sandbar in the Hundred Islands National Park in the Philippines.

13. I am, and always will be, a fan of taco salad over rice.

14. One of the things I love most about what I do is the personal stories people share and co-create with me and my team. Some of them are heartbreaking. Some are inspiring. Their stories have taught me many of the invaluable lessons of life.

15. I have summited Mt. Fuji 10 times. Here’s a well-known saying in Japan: “If you climb it once, you’re wise. If you climb it twice, you’re a fool.”

16. I am committed to becoming the next Sir Richard Branson. (Before you tell me I should just be myself, ask me what I mean by this.)

17. One of my most memorable clients was a company that provided rental construction equipment. I personally built more than 1,000 outhouses, and fixed many that were still in use!

18. Monique and I love going on the ferry to Bainbridge Island, and introducing our family and friends to a wonderful flight of wine and chocolate covered blue cheese balls.

19. I’ve been pulled over by the police twice for riding a 9-foot unicycle in the city.

20. My best friend was Phil Smart Sr. He sat at the bedside of more than 6,500 children at Seattle Children’s Hospital, what he called The Miracle House. He died at age 93. What a man. What a friend. Phil, I miss you, and I will always love you.

21. My dad once told me, “Son, reading makes a broad man. Writing makes an exact man.” Best advice I ever got.

22. One day, my mom opened a small window and dumped a pitcher of ice cold water over my head. I yelled, “Mom!” She said, “I’m just watering my plants.” I get my sense of humor from her.

23. I colored my hair jet black for a year and a half thinking I resembled Superman. I’m still wondering why no one told me how horrible I looked.

24. My greatest inspiration in dealmaking was Bruce Wasserstein who completed more than 1,000 merger and acquisition deals to the tune of $250 billion. He dared me to be great.

25. One of my favorite quotes is, “The true measure of a life is not its duration, but its donation.”

26. I redefined legacy. Legacy is a person’s greatest contribution at work, at home, and in life, especially in the present.

27. One of the things I’ve learned in the trenches of business is just how much leaders want more success in less time. I’ve chosen to devote my life to it.

28. I have Gold status at Starbucks.

29. I’m committed to writing at least 100 books in my lifetime.

30. Sir Richard Branson and I will do business together, and he doesn’t know it yet.

31. I think I’d be really good at restorative yoga. (This is meant to be funny.)

32. I have bowed more than a million times.

33. When I was a teenager, I was officially clocked in Japan 3 seconds shy of a world record in the 800-meter run.

34. I am committed to impacting more than 1 billion people.

35. I love being a dad to our 5 kids, and my greatest hope is that I inspire them to reflect more, risk more, and do more things that live on after they’re dead. What I know is that more is caught than taught.

36. I am deeply in love with Monique, and I’m committed to loving her uncommonly well for the rest of my life.

Super Peripheral Vision

One of the two jobs of a leader is to be the architect of the future. This requires supervision.

HyperspaceX, our research company, is currently studying the super peripheral vision of mules. Their eyes protrude slightly from the sides of the head, giving them panoramic vision and a visual field of almost 350 degrees.

Humans Could Run 40 mph, in Theory

Examining the compression and experience of space and time are becoming increasingly important. Our research company, HyperspaceX, found inspiration in this article as we exist to help leaders compress time...