Purpose-driven, grand-challenge-focused, commercial non-fiction

Primarily a non-fiction publisher, King & Justus Books publishes across a broad range of subjects, and has worked with world leaders, billionaires, top CEOs, professional athletes, and more. We serve our authors with a powerful proprietary process developed over the past 33 years. Our authors include Rick Justus, Monique Justus, and Heidi Kauffman.

Rick Justus first started King & Justus Books as a stealth literary agency with a strong presence in general adult nonfiction, including business, spiritual subjects, and textbooks. The agency was a trendsetter for new publishing models.

Since those early days we have come a long way and now operate as a joint venture with the preeminent global services firm in the world, King & Justus Spaceport. King & Justus Books is a United States book publisher owned by King & Justus Group.



The 20Y Formula: The Economic Holy Grail


“The 20Y Formula supported by sustainable arguments for greater effectiveness, accountability and harmonizations. Today, there is a growing consensus amongst leaders that we are being challenged to be ahead of our time and most importantly get there fast – Faster-than-Light. This book provides clear and practical guidance that paves the way for leaders to meet these goals. It deserves to be read by everyone concerned with exponential leadership.”

~FOUAD HALAWI, CEO, Virgin Mobile

“Your book is a good primer for a founder/leader.”

~MICHAEL PHILLIPS, Former Chairman, Russell Investments ($250b AUM)

“I had the honor and privilege of having an early read of Rick and Monique Justus’ latest book. As a former CEO of major banking institutions, I can easily see the immense value of the insights that are so carefully crafted. This book contains a powerful collection of meaningful and relevant stories that help underscore and elevate the thought leadership contained in it. The 20-Year Formula takes a deep evaluation of today’s cherished need to accelerate strategic implementation so critical business to needs, distilling the essence of important elements needed to effectively embark on the journey to successful results.

The material carefully ‘de-constructs’ complex challenges, applying a principle of simplicity which in turn translates into clearing the path to speed up real business imperatives. The Circularity concept is in fact a smart ‘methodology’ which permits its application directly to otherwise difficult goals and objectives. Circularity is an effective enablement which forms the foundation to support and accelerate the digital transformation which is critically important to achieve competitive differentiation, as well as aligning with Mission, Vision and Values in any business.

I wish I had the benefit of these powerful insights when I was the CEO of my $11 Billion Bank; now I can reflect on the immensity of the growth I could have achieved by effectively applying these integrated set of valuable principles.”

~WILFRIED JACKSON, Former CEO, Citibank Nevada NA

“You presented what I believe and have read are the fundamentals needed to grow a living, growing, purposeful business/enterprise/human centered organism-organization. Your focus on commitment and process are right on. Very much like the holistic approach to fully living both personal and business stewardship.”


“Billionaires will listen. Not all of them. And when they do, they will say, ‘Wow!’”


“Rick Justus is the world’s number one strategist. I have no doubt in my mind that Rick will write a groundbreaking guide to greatness that will set millions of people free to live a life of abundance. When he does, you should read and reread forever and just keep getting more out of it.”

~BRUCE WASSERSTEIN, Former billionaire Chairman, Lazard

“No one knows more about how to create an exponential organization than Rick and Monique Justus. Whether you’re an individual, organization, city, or country, if you want to create an abundant economy, apply their powerful yet practical system. And I love the idea that to be exponential you only need to manage 12 practices, not 12,000.”

~JACQUE FRESCO, Founder, The Venus Project

“Calling all business owners! What would you do with $1 billion dollars of business knowledge? In The 20Y Formula: The Economic Holy Grail, you’ll learn the strategies for exponential growth and massive abundance from Rick and Monique Justus, two of the world’s greatest business minds.”

~MARSHALL REDDICK, Ph.D., Founder, Marshall Reddick Real Estate, started the first undergraduate, accredited Entrepreneurship Program in California

“What is the hallmark of a great athlete? Regardless of the sport in which an athlete is competing, any coach will in all likelihood consider speed to be one of the most important, if not the most important attribute necessary for an athlete to gain a competitive edge and excel in a desired sport. The 20Y Formula is an amazing book that puts it all together to help CEOs increase their speed exponentially 40 quarters at a time. As America’s fastest speed coach, I would say Rick and Monique Justus are the world’s fastest speed coach for exponential leaders.”

~ANTHONY PRIOR, NFL Alumni, America’s fastest speed coach, Fastest 40 over 40

“I know you and Monique just a tiny bit and immediately knew you were on to something. Reading your book was like parachuting into a hidden garden where nothing is as I expected. Because I’ve never been exposed to your coaching or workshops, I didn’t have enough context to make meaning. Someday the stars will align and I’ll have those transformative experiences with you. Blessings!”

~JANIS AVERY, CEO, Treehouse

"If you only read one book on what exponential leadership is all about--make it this one! It's destined to be the next business classic. Even the best leaders will read this and wonder, 'Why aren't we already doing this?' Give this book to everyone you care about. Believe me, you'll never be the same after reading this! What a gift!" 

~DR. IVAN MISNER, Founder of BNI and NY Times bestselling author 

LEAD Like a Boss

“What the world needs now, more than ever before in history is ‘Leaders that Lead with Vision, Guts and Courage.’ This book is dedicated to stimulating in you that experience as you read, absorb and use the wisdom contained herein.”

~Mark Victor Hansen, Co-Author of Chicken Soup for the Soul

“This anthology featuring sixteen invaluable perspectives will help take you to the top in your organization. Absorb this book, master the many takeaways, practice them daily and you will find it will make a difference!”

~Don Hutson, Author of #1 best seller THE ONE MINUTE ENTREPRENEUR

“Just like pilots, leaders need to make split second decisions in the face of imperfect information. This book is an exceptional tool for young leaders to develop good leadership instincts through insightful stories and examples.”

~Lt. Col. Rob “Waldo” Waldman, NY Times and Wall Street Journal Best Selling Author

“One question on the minds of my employees is ‘How can I shape the future?’ This book is an excellent resource for up-and-comers who want to create a legacy.”

~Todd Mohr, President of Aerotek, Inc.

“Great leaders are made and not born! Lead Like a Boss offers compelling accounts of success that challenges each author’s soul! This is a must read on how to develop real leadership skills!”

~Bill Krueger, MLB Pitcher and TV Baseball Analyst